This is the Apple shop in thailand – iStudio Central World, the biggest Apple shop in asia, designed by Whitespace. Shooting interior shots lately, I prefer digital camera. Because fixing the interior color from different light sources for film shooting is a big pain sometimes. RAW file format provides photographer a lot more convenience to take full control of final images. The harder thing is how great your art direction is, instead.

iStudio by Whitespace

iStudio by Whitespace
Tidiness is beauty. Because still image is not like a movie so, audiences have time to look into every details in your work. When I shoot with film, I clean everything up like a housemaid (actually it’s my assistants who did that). That includes preparing things such as; the same right angle of all computer screens, the computer screens to be the same desktop image and same brightness and without screensaver running, movie monitor to show the movie I want, and more…

iStudio by Whitespace

iStudio by Whitespace

iStudio by Whitespace